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People donโ€™t buy information! They buy the outcomes!

๐Ÿ‘‰ Main benefit: Productizing your knowledge

๐Ÿ‘‰ You put out an online course and sell it again and again

๐Ÿ‘‰ Perfect business model

๐Ÿ‘‰ Collect questions from the client; Create something that people asking for

๐Ÿ‘‰ Give them what they want

๐Ÿ‘‰ People donโ€™t buy information; they either buy transformation or outcome;


You can find more information about Tom Libelt on his website: https://smartbrandmarketing.com/

๐ŸŽฏ Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/ Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online


Got value, please ๐Ÿ‘


๐Ÿง‘โ€๐Ÿคโ€๐Ÿง‘ Let's connect to see more content like this ๐Ÿ˜


#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo



๐ŸŽง๐ŸŽง You can listen to the whole interview here: https://anchor.fm/contentking/episodes/How-to-create-online-courses-and-sell-them--Interview-with-Tom-Lipelt-en8has





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