Challenge yourself and create one-shot videos

👉 See your videos like a one-shot; like a keynote

👉 We make mistakes; that’s ok and makes you authentic

👉 Trains your video skills on camera

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🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: Do you need support with your content marketing strategy? You can book a free consultation here:

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🎧🎧 You can listen to the whole interview here:


So one thing is very interesting. One-shots. So this is also something that I learned from Brendon Burchard. That you shoot the video like when you deliver a keynote, you don't have chances to get back and say something in a different way.

You deliver your message, and if there's a moment where you're not focused, that's it. You don't have a second chance. And why don't you figure out the exact same way on camera so that you produce one-shots, that you just have this one bullet, nothing else. And when you produce videos with this mindset, it becomes much better in the long term.

And then and then it translates to your life skills as well. I couldn't agree with that more. I think that's exactly the case. And, you know, if you even watch some of my last ten videos, there's a couple of them where I make a mistake and I, like, call it out in the post-editing right. I mispronounced a word or something, and I didn't even realize it until my editor went and started working on it, you know, and it's like and we just make a joke about it because we're human.

Right on stage. I make mistakes like we make mistakes, roll with it, don't get caught up in it, and just, you know, it's not that big of a deal.

And I think you're exactly right. Like, that's part of the reason I do one take now on Bogert's bullets. It is what it is. I don't even re-watch them anymore.

Like I used to watch him, pick him critic him, edit him. Now, I'm at the point where my content guy, literally, I send it off.

Once I film it, I never watch it. I just send it off. He does all the editing, send me a raw file and we get everything uploaded.

I never watch it again, so I don't know if it was good or not until people start giving comments

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